Gianluca Fiorelli: Sci-Fi & Reality Converge (Episode 13)

Gianluca Fiorelli

Interview with Gianluca Fiorelli - Part One

Never forget that the internet is a global force to be reckoned with.

It’s time to talk international strategies with SEO senior consultant Gianluca Fiorelli. Based in Europe, Gianluca has a unique perspective of the digital marketing landscape. By operating at the crossroads of a culturally diverse market, Gianluca has been a witness to the tactics that work on the global stage. 

On Episode 13 of Wojcast he takes the time to burst open a few bubbles with our heroes Woj and Bobby to help broaden their understanding of how search and marketing operate internationally.

Over a burger and fries with the blogger of choice at Moz, the team also get a lesson in robotic ethics as told by science fiction and find out why the future of AI will be determined by the porn industry.  

Bring your popcorn, choc-top and red velvet chair for an SEO super-cinema double feature with Gianluca Fiorelli.

Gianluca Fiorelli Quotes

"You could have some sort of 'Terminator' future because robots can decide for the goodness of humanity to rule humanity." (13:00)

"Sometime in the future we're going to have some sort of a mix between the 'Battlestar Galactica' cylons and the 'Blade Runner' cyborgs. Surely we'll see everything first in porn because porn is real avant-garde for everything in technology." (14:50)

Key Takeaways

  • Growing up SEO in Moz (3:15)
  • The development of search in Italy (6:43)
  • Robots from science fiction to science fact (10:22)
  • Choosing brand identities (16:32)
  • Gianluca's conference The Inbounder - which also tours to London, Madrid, New York and Milan (37:30)

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